Pauline Gao started MultiMarketing in 2009 after graduating with a BA in Commerce, Management and International Business from Auckland University. With strong roots and business connections in both China and New Zealand, she had the vision for a new kind of marketing agency.
Now in just under ten years, MultiMarketing has grown to become the leading marketing agency in this space. One that could help Kiwi enterprises access the affluent Chinese-speaking market in New Zealand and also build powerful brands offshore.
“Whether you’re targeting the affluent Chinese community in New Zealand or looking to build an export brand, we have the experience and insights you need. Our Auckland-based team will help you develop a solid strategy, and then execute it across a range of marketing platforms. Because while content is the king, it has to be the right content. Not just a translation of your current brand ads no matter how excellent they are or a
tweaked execution of your existing strategy. Building a brand that resonates across the boundaries of culture and language takes insight and experience from both sides of the fence. MultiMarketing will create content that engages the people who haven’t received your message yet ,” says Gao.